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Revolutionize Your Customer Experience

Our second book, Revolutionize Your Customer Experience, was launched worldwide in September 2004 and builds on the success of our bestselling book, Building Great Customer
Experiences.

As Market Leaders in the customer experience, we have discovered four “Customer Experience Orientations” which companies have to progress through to achieve a great Customer Experience. Some companies have reached these orientations through evolution, others by choice.

How well placed are you to build a great Customer Experience? Where are you? Is this where you want to be? What do you need to do? How can you identify the Orientation of your competition? How can you use this to identify a market opportunity or to exploit a weakness in the competition?

Finally, but most importantly, how can you force your company to Revolutionize Your Customer Experience?

By reading the book and taking our Limited Naïve to Natural Orientation Test you too can find the answers to some critical questions and take your first steps to Revolutionize Your Customer Experience.

“This book naturally builds on the justified success of Beyond Philosophy's first book 'Building Great Customer Experiences'. Examining how organizations are orientated around the Customer Experience, Revolutionize Your Customer Experience™ proves that Colin Shaw is no longer emerging as the “guru of the Customer Experience”, but that he has now arrived.”
Stephen Brewer
CEO Caribbean Mobile
Cable & Wireless

“We have worked with Colin and the Beyond Philosophy team for several years as we have set about the task of revolutionizing our Customer Experience. This second book by Colin Shaw justifies his reputation as “the guru of the Customer Experience”. A revelation. Read it.”
Peter Scott
Customer Services Director
T-Mobile